Easter In-store Signing Elements 2010
The concept for this display focused on a minimal graphic rendering with a dated vibe. Bright color and playful accents made for an effective cross-channel application.
Posters are 22" x 28" and used throughout the store. Each poster is double sided with the same print on both sides.
These graphics run the length of merchandise gondolas to promote seasonal merchandise.
End Cap Signs
To gain the attention of our customers outside the category aisle, end cap panels face main traffic areas.
Placed above end-cap pricing, these elements continue the Halloween theme in other areas of the store, away from the main Halloween merchandise.
C52 Fixture Signing
C52 fixture signs were used for related merchandise in strategic sections of the store.
Palette merchandise incorporated 4-way signing to be seen from multiple directions.
Toppers are installed in small location fixtures to highlight Halloween merchandise.